Many of our customers have understood the utility of having a short video segment that in a succint and engaging way promotes a particular event, series of events, product, or service. Performedia provides a stunning turnkey package that delivers just that: plan of action, on-site videography, interview transcripts, scripting, narration, licensed music, editing, and delivery both online and on DVD plus digital video tape.

Here is an example of a typical promotional video, this one created for a public event.

At Performedia, it is our job to understand exactly what you want to say and how you want your message portrayed. We help guide the process of organizing the ideas and elements for the promo, as well as executing the production with a minimum of oversight by your staff. A single kick-off call with the appropriate stake holders gets us started, then it is merely a process of reviewing our shooting plan, transcripts, script, and video roughcuts as we provide them.Sometimes we will write a script before we shopot video, it really depends on the nature of the project, and what will work best for your organization. Our production staff has its roots in network broadcast television, and we bring that sensibility to our video production work. Yes, we do sometimes make events and products seem even a little more interesting and visually stimulating that they actually are, but usually that is not viewed by our clients as detrimental to their purpose.

When it is time for production to begin, we come to you in order to capture the video elements needed for your promo. The average short promotional video can typically be captured in one day of shooting on site, although some may take longer. When we're done, we provide you with transcripts of any interviews we shot, with timecode notations, so that, if you wish, you can give us notes on soundbites that you particularly like. We'll take those notes into consideration as we craft the editing script.Once we have submitted the script for approval and dealt with any notes we receive back, we beginthe process of editing the video. When we have roughcut completed, we post it online so stake holders, where ever they may be, can see it instantly and provide feedback - we just ask that all such notes are filtered through one contact point within your organzation so that we deal with any changes in the most coherent manner possible. When we're done, we can host your content online, posting it in a player branded to your organization, or we can hand it off for you to host. We also can deliver a high quality DVD, along with a master digital video tape of the finsihed product.

When the job is finished, we deliver all your raw tapes to you, so you can use them for other purposes in the future, if need be. Or we can hold on to them if you want us to make changes or created new products down the line. We can help with the process of posting the promo on the Youtube website, as well, if desired. In the end, your online video promo should have an effect on your audience - spurring them to do what you want them to do. At Performedia - we make that happen in ways that might not have seemed possible, at an equally surprising cost-effective price.